by Melissa Yarur | Nov 15, 2018 | Uncategorized
Guest post by Brandon Lewis with The Academy of Professional Painting Contractors. Apparently, it’s a dirty word… because even painters don’t use it very much. When I ask if they’re doing it regularly, painters are ashamed to admit – they aren’t. It’s...
by Melissa Yarur | Oct 20, 2017 | Uncategorized
The use of color in marketing might seem like a no-brainer but it’s more than just picking pretty hues. Color is an important tool because it impacts how we think and behave. Using different colors directs your eye where to look and helps decide what is important...
by Melissa Yarur | Sep 25, 2017 | Uncategorized
Do you have a bazillion projects on your to-do list that you can never seem to keep straight? You should be using pipeline organization! A pipeline provides a visual representation of your work in progress. It’s a place to organize your tasks and follow the...
by Melissa Yarur | Sep 12, 2017 | Uncategorized
YES! The answer is YES. You should be writing a blog for your business. A few weeks ago we talked about WHAT a business blog is. Now let’s explore WHY you should be writing a blog for your business. The reasons are almost endless! Why should I be...
by Melissa Yarur | Aug 23, 2017 | Uncategorized
A business blog is one of the most cost-effective and easiest ways to promote your work. It can drive people, or “traffic” to your website, increase your sales, establish you as an authority in your field, and help you reach new markets. Here are the 5-Ws of blogging:...
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