by Elizabeth Guthrie | Jan 29, 2019 | Uncategorized
Whether you are a business owner or an employee, you likely use a number of business processes every day. This means going through the same steps for doing specific tasks (i.e. generating reports, processing invoices, communicating with new leads, etc). Business...
by Elizabeth Guthrie | Jan 8, 2019 | Uncategorized
The beginning of a new year marks a fresh start. In addition to setting goals for myself for the year ahead, which I prefer over the term “resolutions” that seem to fail after a month or two, I always get the urge to clean and re-organize, purging my house of...
by Elizabeth Guthrie | Dec 7, 2018 | Uncategorized
Depending on where you live, industries like painting and landscaping are seasonal. For many seasonal businesses, moving into the winter months means gearing up for a slower period. As a seasonal business owner you have to carefully plan and budget for the year to...
by Melissa Yarur | Nov 15, 2018 | Uncategorized
Guest post by Brandon Lewis with The Academy of Professional Painting Contractors. Apparently, it’s a dirty word… because even painters don’t use it very much. When I ask if they’re doing it regularly, painters are ashamed to admit – they aren’t. It’s...
by Elizabeth Guthrie | Nov 6, 2018 | Uncategorized
Last time we gave you important tips on how to be professional when dealing with customers. Today, we’re going to offer you a little insight to what customers really want from you… It’s probably not what you think! Without customers, your business would fall apart so...
by Elizabeth Guthrie | Oct 11, 2018 | Uncategorized
Working in the service industry, it is important for you to be professional when dealing with clients. That not only means looking clean and put together but also refers to how you communicate and manage your time. The classic line of “we’ll be there between 10AM and...
by Elizabeth Guthrie | Aug 29, 2018 | Uncategorized
Email marketing is a powerful tool for customer retention because it keeps your business front and center. Many small business owners underestimate the value of automated long-term email campaigns as a way of staying connected to leads and customers. A while back we...
by Elizabeth Guthrie | Jul 31, 2018 | Uncategorized
Social media marketing is a powerful and inexpensive way for businesses (large and small) to reach customers. Most likely, your customers are already interacting with brands through social media like Facebook, Instagram, Twitter, LinkedIn, YouTube and Pinterest....
by Elizabeth Guthrie | Jun 29, 2018 | Uncategorized
To get customers you have to market your business. There is just no way around it. Enlisting the help from a marketing firm is one option but if you don’t have a lot of money to spend, you need to find creative and inexpensive ways to get your brand out there. Here...
by Elizabeth Guthrie | May 30, 2018 | Uncategorized
Have you ever signed up for emails about something you were interested in at the time, but aren’t interested in now? If so, then you will understand the value of an unsubscribe or opt-out option. A couple years ago I was shopping for a new washer and dryer, so I...
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